The Guardian - Publicerad för för 19 timmar sedan

Niu Lai: derided animated film challenges blockbusters at Chinese box office

Online commentary about the ‘so bad it’s good’ qualities of the movie has driven people to theatres across the country

A crude, low-tech animation about a cow and a skylark has become a sleeper hit in China’s box office, sitting alongside blockbusters like The Odyssey and Spider-Man: Brand New Day in cinema revenue rankings.

Niu Lai, which translates to The Cow is Coming, is an 86-minute budget animation about a newborn calf and a skylark whose relationship develops over the course of an abstract dream sequence.

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